Skip to content

Selected work

Proof, notpromises.

Brand, campaign and digital projects, with the results they delivered.

01 — Mining · Investor & ESG

Pan African Resources logo

Pan African Resources

A complex business, made visible.

A five-year partnership covering brand, investor and ESG communication, stakeholder engagement, video and AI-assisted content.

  • Brand presence
  • Investor & ESG narrative
  • Stakeholder engagement
  • Multimedia & AI
Read the case study

Gold
Future

02 — Spirits · Campaign

Smirnoff logo

Smirnoff

Through-the-line campaigns.

Through-the-line campaigns for Smirnoff in South Africa, led while Jim headed JWT Cape Town.

  • Campaign strategy
  • Through-the-line creative
  • Brand activation
Read the case study
Smirnoff project preview

03 — Energy · Retail & Brand

Shell logo

Shell

A flagship account, held and grown.

A cornerstone client of JWT Cape Town under Jim's leadership as MD, spanning integrated brand and retail communication.

  • Integrated campaigns
  • Retail communication
  • Brand strategy
Read the case study
Shell project preview

04 — Spirits · Film & Craft

Johnnie Walker logo

Johnnie Walker

Keep Walking, crafted for South Africa.

Award-recognised film craft for Johnnie Walker's Keep Walking platform, produced with Darling Films while Jim led Wunderman Thompson South Africa.

  • Brand film
  • Campaign craft
  • Diageo portfolio
Read the case study
Johnnie Walker project preview

05 — Telecom · Commerce

Vodacom logo

Vodacom

A pitch worth retaining.

Led the cross-functional team through a competitive pitch to retain the Vodacom business at Publicis Commerce.

  • Commerce strategy
  • Digital product innovation
  • Pitch leadership
Read the case study
Vodacom project preview

Pan African Resources, Smirnoff, Shell, Johnnie Walker and Vodacom are documented partnerships from Jim's agency leadership.

Have a project in mind?

Make the next one impossible to ignore.